Customer Retention
Being a marketing coach and consultant, as well as a small business owner myself, one thing I clearly understand is that most small businesses simply aren’t fortunate enough to have an unlimited supply of marketing dollars – money for marketing is typically tight. One of the main motives behind use of this marketing strategy is to play with the buyer’s emotions and make him believe that he is paying lesser than the regular price. You may want to concentrate more of your efforts to internet and relationship marketing but as always the choice is yours.
Intangibility: The difference between a product and a service are often times challenging for some to understand the difference. Affiliate marketing refers to the practice of business sharing between online businesses and online sales people. In emerging markets around the world, 1 billion people are expected to come online globally.
Though it might be under …